Services / Email Marketing
Email Marketing
Flows, campaigns, and segmentation that turn your list into a revenue channel.
Industries we serve
- Ecommerce & DTC
- Fashion & Apparel
- Beauty & Personal Care
- SaaS
What's included
The scope, in plain terms.
Lifecycle Flow Builds
Welcome, abandoned cart, browse abandonment, post-purchase, and win-back flows — designed, written, and wired up end to end.
Campaign Calendar & Sends
A consistent campaign cadence planned around launches, promotions, and seasonality — written, designed, and scheduled.
List Segmentation & Hygiene
Segments built on behavior and value, plus deliverability hygiene so your emails land in inboxes, not spam.
Testing & Revenue Attribution
Subject line and content testing with reporting that shows exactly what email contributed to revenue.
AI accelerates
The fast part.
AI drafts campaign copy and subject line variants, personalizes at segment level, and analyzes engagement patterns across your entire send history.
Your strategist owns
The accountable part.
Your strategist owns the calendar, approves every send, and protects the two things AI cannot: your brand voice and your sender reputation.
How We Work
Six steps from audit to growth.
From audit to a fully-automated lifecycle engine in six steps.
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01
Discovery & Audit
We review your current email program end to end: existing flows, campaign history, list health, deliverability, and how much revenue email actually drives today. Most brands find their biggest gaps here — flows that don't exist, or exist but never got finished.
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02
Onboarding
Access to your email platform gets set up, tracking and revenue attribution are verified, and we benchmark your starting point: list size, open and click rates, and revenue per send — the numbers every result gets measured against.
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03
Flow Architecture
The core lifecycle flows get designed and mapped: welcome, abandoned cart, browse abandonment, post-purchase, and win-back — each with its triggers, timing, and segments planned before a single email is written.
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04
Campaign Calendar & Build
Flows get written, designed, and wired up, and a consistent campaign calendar gets planned around your launches, promotions, and seasonality — so revenue stops depending on last-minute sends.
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05
Testing & Segmentation
Subject lines, content, and send times get tested systematically, and your list gets segmented by behavior and value — so the right message reaches the right customer instead of everyone getting everything.
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06
Continuous Optimization & Reporting
Email revenue, flow performance, and list growth are tracked and reported transparently every month. Winning tests get rolled in, underperforming sends get reworked, and email's share of your revenue keeps climbing.
Why Funnele for Email
Built for the industries we serve.
For fashion, beauty, and DTC brands, email is routinely 20–30% of revenue when flows are built right — and near zero when they are not. SaaS brands use the same machinery for onboarding and expansion.
No cost. No commitment.
See what your marketing is leaving on the table.
Get a full audit of your website and marketing with concrete recommendations — before you spend a dollar with us.